Amazon unleashes its own 4K Fire TVs and a revamped Fire TV Stick 4K Max – Ben Patterson

Amazon is no stranger to the TV market, with the e-commerce giant partnering with such manufacturers as Toshiba for its bargain-priced Fire TV Edition sets. But while Amazon will continue to work with third parties on Fire TV sets, it’s now churning out its own lines of Alexa-enabled 4K TVs, including higher-end models with hands-free Alexa support, Dolby Vision, tight Ring integration, and Zoom calling.

Besides its new Omni and 4-Series TVs, Amazon is unveiling a long-awaited successor to the aging Fire TV Stick 4K, which packs a new, more powerful processor and Wi-Fi 6 support.

[ Further reading: TechHive’s top picks in smart TVs ]

Amazon Fire TV Omni Series 4K TVs

Available in 43-, 50-, 55-, 65-, and 75-inch sizes (you can pre-order them now), the Omni SeriesRemove non-product link represents Amazon’s top-of-the-line 4K TVs, with the larger 65- and 75-inch models boasting slimmer, metallic silver bezels and Dolby Vision support. The smaller screen sizes lack Dolby Vision but do support vanilla HDR10 and HLG.

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